### Charli XCX’s archival ode to brat 💚: *What’s metaphorical cocaine?*
“THE MOMENT,” being a satirical film, is beyond fitting, considering how we went from saying “Kamala is brat” to feeling the unbearable weight of our current political climate, which promotes conservatism and regresses the liberties of women across the globe. ([For additional context](https://youtu.be/qk5EdMVbydU?is=BpnSSeBLm1Zv8YEK)) Yes, the interconnectedness of a pop album and its aesthetics to politics is already absurd, but that’s exactly why “THE MOMENT” exists. In a time when the life of a showgirl is the new standard, the life of a brat is portrayed as a gritty, high-stakes, overstimulating world thrust upon Charli XCX. The contrast between Charli’s beginnings to being a global phenomenon reveals how yearning for simpler times may make you vulnerable to avoiding inevitable assimilation.
As a 365 party girl myself, I remember the magic of listening to the brat album while driving from an ex’s house. By the time I reached “i might say something stupid,” I understood the invitation Charli extended to her listeners. Her fear of failure, the pressure to become a mother and a mogul in her thirties, and the weight of the industry’s dubious affection coalesced into a wall she walked past at the bar before effectively saying, “Cult classic, but I still pop.”
That feeling was not lost in this film; it simply showed us what was going on behind the scenes of Charli’s explosive success. The manufacturing of a pop star was depicted through lurid colors, throbbing bass, and the performances of domineering collaborators. However, its narrative suffers from pacing issues and only addresses, without examining, the sexism and biases Charli must’ve faced while navigating her newfound level of success. Despite “THE MOMENT” not offering a meaningful examination of the social issues presented in the story, it still delivers an overall brat-summer experience, establishing itself as an archival one.
The best way to screen this film is through vape smoke the night after a big party. “THE MOMENT” has all the makings of a cult classic while serving us the guerrilla aesthetic on a clean, nostalgic platter. This film only makes me more excited to see Charli evolve as a musician and cinephile. I’m also anticipating more work from Aidan Zamiri. This was a daring debut that only solidifies the importance of an artist’s voice and authenticity in our attention economy.
**Addendum: The final monologue of the film is a bittersweet (no pun intended) eulogy to this era. Yes, narration can spoon-feed an audience, but in this film it operates more as a contrapuntal score to the Everest of the brat era. Mad respect for them just going for it and closing the film with The Verve 💚**
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